Sunday 30 June 2013

30.5: The Day You Could Adore or Prague Fashion Night




Finally. Prague. The historical centre of the city turned glossy and glamorous that Thursday, 30th of May, welcoming guests from different places of residence. Despite the bad weather, the night gathered hundreds of visitors and all the shops at Pařížská street were presenting their new collections and newly opened exhibitions. The one and the most stunning Monroe-inspired shoes exhibition was held in Salvatore Ferragamo  store where the guests like Giovanna Gentile Ferragamo, the designer`s daughter, and Petra Němcová, the Czech gorgeous model, were spotted and admired. The limited shoes collection had been released for sale and was that night first presented by this elegant lady Ferragamo.


Yes, a chilly late spring rain didn’t keep fashion addicts and any kind of enthusiasts from coming out to celebrate the first Fashion Night in Prague. All the people attending the event were hiding under their umbrellas as they were visiting the luxurious stores and travelling along the busy and boisterous streets. Lots of private cocktail parties and amazing dresses and tunics, pants and shirts, high heels and flats – simply all parts of the guests’ outfits were much on display.  So, as it turned out, the weather didn’t keep the guests from dressing in the best colours – from seashell and light-salmon to saddle-brown and bright orange ones. 

The fashionistas witnessed the current collections of foreign brands: Dior introduced its pre-fall collection created by Raf Simons, Dolce & Gabbana offered its colourful Sicilian campaign and the chic and splendour at Tiffany’s with its new Gatsby-inspired jewelleries.  But don’t forget about the parade of exciting Czech designers: Beata Eden, Natali Ruden, Ivana Mentlová, Klára Nademlýnská and Tatiana Kovaříková.

The evening ended in an emphatic outcry: “Fashion Night: repeat please!” the crowd roared. For the partygoers interested, it was indeed the perfect late spring evening. But I don’t want to foreshadow the events; only time will tell if one can witness again all that gloss and glitter.